The Evolution of Mobile App Development: How IoT is being Impactful

You can imagine how many devices you have connected through a single app, like TV sets, WiFi, AC, baby monitors, and many others, which can't be counted on our fingers. IoT has shaped our lives.

Before knowing how it has impacted the evolution of mobile app development, let's understand the basics and the Internet of things(IoT). 

• What is IoT

It is a network of physical things and objects embedded with technologies like software and sensors to exchange data and connect with other devices. CIot and IIoT are the two types of IoT in which CIoT focuses according to the customer's convenience, whereas IIoT focuses according to the industry's comfort.

Connect cars or other vehicles, lighting, and many other things, which can generate data and connect and transmit through the communication network. 

Now let us know how IoT has been impactful in the evolution of mobile app development. 

• Niche market entry

Many businesses still need to tap the full potential of IoT-based mobile applications. Because of this, it is considered a niche market in which companies are now adopting IoT-based mobile apps. However, IoT's too much capacity for any app development business will make any company profitable. So If you implement IoT into your business, then there are chances that your company will have less competition, and it may turn your business into one of the leading ones.

On-demand app development company are also working on IoT-implemented apps as many users are taking more interest in these kinds of applications. 

• Valuable insights

As IoT connects multiple devices, as mentioned earlier, It is a network of interconnected sensors, devices, servers, and other digital objects. So it is also collecting an excessive amount of data on the user. So this will give you valuable insights into what your users demand and what they prefer to have. From this, you can make the best customer-related decisions, and it will turn your narrow ideas into a better marketing strategy for your customers.

Through this customer-driven data, you will be able to put in more output which will help build better-personalized products and give a better customer experience. 

• Flexible accessibility 

Today's generation mostly wants their work done quickly, and they are a fan of flexible accessibility. Therefore, they wanted everything to be easily accessible to them. So IoT made it easier for many mobile app developers to build better customer experience apps by integrating IoT into their applications, through which users can easily access the corresponding physical object with a touch of a single button.

One of the best examples is smart AC, a massive device that can now efficiently operate with smartphones. That's the magic of IoT.

• Best location independence through IoT

There are tremendous benefits to IoT because of Its location independence. As mentioned earlier, many devices, for example, hardware and software, are interconnected with the network through IoT. So some mobile applications and devices like smart AC, WiFi, and cameras facing your doorstep can be controlled by a single app through IoT. You will get a notification through your app if someone is at your house or any family member is near your doorstep. You can even put all your devices working for you.

As you have seen, some of the benefits also have to go through the challenges IoT faces in mobile app development. 

• Primary challenge security and privacy

In IoT app development, it has been challenging for the developers to work on security as it lacks it. So hackers quickly get the device access and can tamper with it. But the security and privacy systems in IoT are still working on this and are improving.

• The shift in focus

The demands of the customers are not constant every time as it changes from time to time. So the main agenda of the app developers must stay the same and will stick to developing a user-friendly app design. After this, other objects can be completed in the IoT app development. Further updates and bug fixings are necessary too.

• Hardware and software compatibility

In IoT app development, the balance between hardware and software is essential. Without that, there is no reason for IoT in every application. So the device's design must be compatible with the software so that it can work properly and provide a better customer experience. Suppose the devices, most of the time, allow regular bug fixing. In that case, it will be very challenging for any mobile app development company to fix their compatibility because of the huge OS and frequent updates.

Conclusion

The Internet of things(IoT) has been a blessing to the technology. It works like magic, as we can control anything from a distant location. It has been helpful in so many places like this in the healthcare sector, as many wearable devices only work with the help of IoT-integrated apps. It also has been a helping hand for home appliances like smart devices, like smart tv, ac, WiFi system, and many more.

So IoT-integrated applications will be the best choice for your business. Many mobile app development companies in UAE have been helping clients who profit from the industry working in this IoT-integrated niche market. So you will always be welcomed by the best mobile app development company in UAE for developing an app integrated with the IoT.

Major Benefits of using Blockchain Technology in Mobile Apps

The uses of Blockchain have been tremendously growing among developers who want to develop a robust and secure mobile application. The technology ensures a safe way of payment for digital currencies like Bitcoin, Ethereum, Cryptocurrency, and Litecoin. 

Security is a primary concern today, and Blockchain enables the same by strengthening data privacy. The user controls all the transactions with a timestamp feature that restricts data manipulation. 

Also, anyone can access the information anytime with a decentralized system, thus restricting inaccurate transactions. 

Well, that’s not all!

There are lots more benefits that the tech trend can bring and digitalize the world. You can go through the rest of this post and learn more about the same. Besides, this tech will get more opportunities for your business to grow. 

So, ensure to connect with the top mobile app development company and develop your own app with this technology. 

Benefits of Blockchain

Proceed towards this section and explore several benefits of Blockchain: 

1. Efficient Reliability

Blockchain ensures a secure way of conducting transactions, thus increasing users’ reliance on the application. Also, it has a distributed design that provides a shield against unauthorized data modification. Various data centres are located in different places leading to improved reliability and security. 

2. No use of Password

Losing a password means losing hold of every information and transaction stored in the app. Also, it increases the chances of data getting leaked and hacked. Every one of you has already gone through this issue. 

So, how to deal with it?

With the use of Blockchain technology!

The accounts related to the transactions go through an SSL certificate and make the information available to every involved person. Thus, you will still get access to everything and record the transaction. 

3. Simple Working Principles

Do you also think that blockchain technology is hard to tackle?

If yes, let us correct you, as this technology promotes simplicity and enables users to tackle every task with a simple procedure. That means you can provide your user with a unique solution that helps them conduct each transaction without putting much effort. 

Not only this but businesses can also save money, time, and effort incurred in the sophisticated technologies. Moreover, investing in this tech helps them gain security against all kinds of threatful and unfair activities at a reduced cost. 

4. Secure Digital Information 

The technology provides an extended level of security that does not let any threat get the decryption key. No matter how skilled the hacker is, It has all the capabilities to fight against it with several verifications.

With its dynamic and robust features, your device would make no threats possible. Also, you will still receive your data once the information gets misplaced or lost. 

To Wrap Up!

Instead of providing robust security, blockchain technology has these significant benefits discussed in the blog. Your product will achieve more success and growth when implemented with this. We hope that the blog has helped you find the pros of using this tech. However, if you want to learn further and have any queries or questions, let us know in the comment section. The team of our mobile app development company will surely help you out. 

Top Myths About Enterprise App

An app is really a great medium to access more number of clients and expand your business, but we are an enterprise, we don’t require an app….

It is the most common thing which you might have heard it from a business owner, who believe that getting an app developed, is only when you want to interact with customers and an enterprise to have an app for internal use does not make any sense, it would only be a waste of money or I don’t think an app can do justice to our business domain.

These are just a few which I have mentioned herewith, and there are many more myths related to enterprise mobile app, which I am going to discuss in the below mentioned writing today…

And the most common one is

My Business Doesn’t Need An App

The mobile app is very adamant part to make your business go successful, yet there are businesses which deny its existence and try to pick the arguments to not to adapt into their business marketing strategies, thus one answer for all…YOU CANNOT SAY NO TO MOBILE APPS.

Listen, you need to understand that your business has a targeted audience not just in one particular region, but at the global approach. With a mobile app, you open a strong and effective communication bridge between your business and customers and you are able to give an ear to the users’ demands and requirements in a more channelized way.

As far as the mobile app is concerned for your enterprise, then it is way better than you have imagined even…read further…An enterprise mobile app

•  Lets you share information
•   Increases work-Efficiency
•  Help you recognize and respond to opportunities more quickly
•   Handles your reputation management
•   Enforces better functionality combining information and functionality

The next big doubts or the myths which surround the enterprise mobile app is

More Features, Better App

It is a common phenomenon which runs in every enterprise and states that as long as there are going to be MORE number of features, the app would succeed further, but eventually, this rule doesn’t fit the need of any app, though exceptions are always welcome J.

But when it comes to the enterprise mobile app, MORE number of features is not the option to be considered here, since the number of features, make the mobile app heavier and consequently the app performance would be affected severely.

Your enterprise mobile app needs to have the features, which can only enhance the efficiency of the workplace, and users would not get the trouble to utilize the mobile app.

Giving A Shout To The Aesthetic Appeal

Indeed it is the fact that we first eat something from our eyes and then from mouth and it is applicable everywhere, including mobile apps too…

Considering this, you are required to integrate a pleasing interface to allure the users, but your main focus should never remain on the aesthetic appeal of the app, rather it should be a part of your app development, not the main part of the app development.

The app features, the app performance, and the relevant information are some of the aspects, which your users look for in the enterprise mobile app, thus giving importance to these aspects, is quite noteworthy, and simply investing the efforts on the mobile app looks, would not suffice the need.

Once App Developed …Work Is Done

C’mmon, app development is a process and not just an event, which does not happen at one time, and the process ceases down, as a matter of fact, the app development starts with a second phase when the development completes and the app gets published on the stores.

The very next stage consists of fixing the bugs, crashes if any, enhance the user engagement, update the content, introduce new features and make the changes done as per the users’ requirement.

Thus, you need to evacuate your mind with this disturbing thought, that once the app is developed the work is done…and let your app development process converts into app enhancement process

App Development Consumes Too Much Time

The most shocking myth suggests that enterprise app development takes around a year time to be developed.

Seriously you think like that?

Well, to remove your doubts and myths, there is nothing as such which makes the app development a year-long development process, rather now mobile app development companies, share robust development strategies, which expedite the app development process.

For instance, building a mobile app on the native platform, saves a huge time and the conceptual testing, helps you understand the required features to be integrated into the app. Just like these two, there are many other app development approaches, which also reduce the app development time to a great extent.

Data Security Is At Risk

This is one of the most common and expected myth from the business owners, who live in constant fear before developing an enterprise mobile app, that an app can lead to the violation of security, which is quite genuine and concerning as well...

Enterprise mobile app architecture consists of third-party services and many other technical technologies, which raise the temperature that a mobile app data is not fully secured, but there is a good news, the latest advancements in the app domain, has made it possible to secure the data, by just selecting the security policies.

The enterprise mobile app development is one of the most beneficial aspects you can add to your business to improve the productivity and work efficiency and you just need to keep aside the above-mentioned myths.

Also, the enterprise app development must be carried out by a leading mobile app development company in UAE and make sure the selected mobile application development company has the required experience and the exposure to handling your app requirement, failing to which your app can never gain its deserving recognition, and would fail to develop a healthy work productivity rate within your enterprise.

Why VR Is The Best Option For Your Business

I don’t want to brag about my life journey that how I picked interest in technology and how in the past, I was left flabbergasted, after encountering any new technology, but to cut the story short, I can proudly announce that mobile technology is the sole reason, behind my unending interest in the different verticals of technologies and today I hop easily on any sort of technology without any hassle. To talk further, mobile apps and the technology associated with it, have already made me enter into the group of the tech erudite, wherein the intellectual discussion takes place on technology now and then to gain a better insight.

Last weekend, while doing a casual chat with my ‘highly informed tech brood’, the VR- virtual reality was picked unintentionally, and I was impressed to know that in how many different ways, VR Technology has given a positive impact on our lives. Also, from the business perspectives, VR holds the robust eminence, which is helping the businesses to find their niche in this competitive era. If you wonder why and how VR is really making a difference to the businesses across the globe, I think the following points would help you get a thoughtful consideration to adopt VR. Let’s read ahead…

      Traveling Expenses

Let’s now talk about the most realistic situation, where your client is from a distant location and you need to meet him and visit the location, but due to prior engagement at your end or to avoid the financial burden you are unable to leave your place, in such situations VR actually comes handy for you, and you can conduct meetings and visit remote locations, without even leaving your office, even for once and improve the chances of better business engagement with a collaborative approach from a potential business prospect.

      Improved Training Platform

I remember the very first time I was given training as an intern in the year 2007, it was done through the projector and PPT presentations, which explained the services, but to gain the experience, I had to wait to hit the floor to get the real-time experience, which was both risky and challenging. On the other hand, in today’s tech filled environment, the training for the new hires/ interns can easily be conducted with VR technology, wherein the trainees can experience the real-world training and hands-on experience through Virtual and augmented reality technology. This technology is highly useful in the fields of the military, medical, teaching and many other verticals, which would allow the participants to feel, hear and see the real-time situations.

      A Great Tool To Learn The Usage

When you get an expensive piece of machinery at a workplace and want to teach your employees to use it appropriately, without causing any harm to the machine, this is easy to achieve through VR technology, which can let everyone know the itsy-bitsy of handling and managing the machinery step by step, giving real-world possibilities, to explore the device closely without causing any threatening situation to the machinery.

            Live Interviews

When it comes to hiring the best resources, Human Resource Departments leave no stone unturned, and don’t mind to go and approach the candidates from different cities, but it is not always possible for the candidates to make a personal visit to appear for an interview, so instead of losing a potential candidate due to certain limitations, a VR interview can be conducted to pick the best resource from a distant place. This is convenient for the Human Resources departments and for the candidates to get the better job opportunities. Also, unlike other calling software, there are no technical hiccups experienced during the interview process.

              A Boon For Tour & Travel

To deny the competition in tour & travel field is nothing more than holding a façade on your grinning teeth, to hide the embarrassment, because competition exists in every field and Tour & Travel is not an exception. When you want more number of tourists to pick your services, you can offer them the taste of VR tour of your trips’ destinations, through the VR integration in your mobile app, so they can experience the beauty of the tour in a broader and explanatory way.

Customers Can Experience Your Services

You might think that what’s new in this, every customer has to experience the services, before buying it, but VR comes out as a blessing for your business by letting your potential customers experience your services, at their convenience. Still unable to understand? Lemme explain further, if you are dealing with real estate, fashion, or any other services where your customer can not come to your brick & Mortar outlet, and then with VR technology your customers can experience the every bit of your services at their convenience, without even moving from their place.

Virtual Reality has crossed the border of entertainment and now is benefiting the businesses to boost their revenue generation. Yes, earlier VR technology was confined to the entertainment purpose only, but seeing the number of benefits VR has to offer to every business field, sooner it would engulf the maximum serves and industry verticals. Since VR is an advanced technology so you need to be cautious enough to get it implemented by a mobile app development company in UAE, to fit best as per your business needs.

Well, I am completely hooked to VR technology and would keep you all posted with any new advancement in the VR technology, so till then, relax and integrate VR into your business, without a fail, to surpass the competition and create better business opportunities…

Till then keep reading and keep yourself tech-updated…CIAO

Mobile App Marketing & Important Strategies That Lead to Success

Did you know that there were approximately 2.8 million applications in the Google Play store, whereas Apple’s App Store had 2.2 million apps as of March 2017? Today, your application is not alone, that is competing for users’ attention.

To get the desired attention from users and targeted audience, you need to develop a next-level of application that stands out from other apps. Moreover, you can’t release your application without any feedback from customers or any real app marketing strategy.

A successful mobile app marketing strategy can make a huge difference and can make your application successful if you do it in a right way. You can yield an immense number of benefits if you planned and executed marketing strategies efficiently.

Moreover, it is essential to comprehend that your main aim must be the end-users of your application. You are mainly dealing with people; therefore, you will need to study their mobile behavior and comprehend the same, before boarding on marketing strategies.

Here are the Important Mobile App Marketing Strategies

Know Your Customers’ Behavior

One of the essential steps is to give attention to your targeted audience so that you can find different ways to engage with them. You need to know them closely and identify their unique behavior patterns.

Every single user of your app is unique, and each user, who uses different mobile devices behave differently. For example, younger users can easily adopt latest technologies like Android and the iPhone, whereas business owners or professionals mainly prefer to purchase tablets, business phones, etc.

One of the easiest ways to know or analyze the behavior is to study your mobile website’s traffic. With the type of visitors, you will come to know the kind of device they are using, their requirements and more. In addition to this, you can also conduct surveys related to customers so that you can understand them better and deliver them their desired services.

Popular Read:  How to Effectively Implement a Multicloud Application Integration Strategy

Discover Your Niche

To differentiate your mobile application in this competitive world, you can do is introduce features of your app that no other app has or target a specific niche. However, these strategies are not equally limited.

Monetizing Your Application

It is also an essential mobile app marketing step to make your app successful. You can choose a monetization model for your application. However, the monetization models are mainly depending on the type of the app that you have developed.

Basically, there are three models to choose from:

·         In-app Advertising – If you are choosing in-app advertising, you need to make your app free and earn revenue through by ads only.

·         Paid Model – Users of the app need to pay to download and use the application.

·         Fermium Model – When it comes to fermium mode, you can provide a scaled down version of the app for free and charge for the full version of the app.

However, you can also customize different models and earn maximum profit from your developed application. Various options are obtainable to choose from.

Always Consider Your Main Aim in Mind

You need to keep in mind your main objective and it should be providing your targeted audience and customers with the maximum number of benefits that they have ever gotten from any other mobile application.

You should always remember that the customers are the real to the success of your app, so you need to see that whether your customers are satisfied with the services that you delivered. To do this, you have to interact with your audience on a daily basis.

Keep providing them with unique and attractive deals and offer them useful location-based information that would be helpful for them. Moreover, you can also help them to share that information with their circle on social media networks through mobile.

Furthermore, you can include a poll or a rating option in your app so that you can generate feedback from your users and improve your app if required. App marketing plays an important role and it helps you to connect directly with your end-users. You can take maximum benefit of it and try to deliver your audience the wonderful user experience from your application.

Popular Read:  How Enterprise Mobility Solutions Will Influence Healthcare Industry in 2017

Enhance Your Marketing Strategy

Now, you need to move ahead and enhance your marketing strategy. It comprises a lengthy and long-lasting process of planning like developing a team, who can handle different aspects of the plan, collect and process user information, select the right mobile platforms for marketing your application and so on.

For your promotional efforts, you also need to decide upon the time-period. For this, you need to comprehend whether you want short-term or long-term promotion for your mobile service or product.

Further, you need to decide how to plan, maintain and execute the various stages of the app marketing process in any case if you wanted a long-term commitment. You can also decide to price your application that it fixes into a commercial venture. You also need to make a thorough plan for this app pricing aspect also.

Optimizing for the App Store

It is important to ensure that your application has the right keywords in its title and description that is a lot like the need to optimize your website for search engines. This way, more and more users can find you and about your app.

If you are thinking that it is minor, but it is the biggest thing because when your app doesn’t appear when users type relevant keywords in the search bar. So, this is the reason why various mobile application development companies are giving important on app store optimization and considered as an integral part of the development process.

So, these are the top mobile app marketing strategies that you can consider while marketing your application and make your app successful.

About : Techugo is a leading top mobile app development company in uae, Dubai  and US, helps startups, smalls business. excels in developing apps for your business so that you continue.

Source : http://www.iamwire.com/2017/06/mobile-app-marketing-success/153071

MOBILE APP DEVELOPMENT COMPANY IN UAE - Techugo

The upsurge demand of mobile apps should not come as a surprise to us since the technology has brought the convenience at our fingertips in the form of mobile apps. The mobile apps have shrunk the entire globe onto an axis point, where we all can talk, share, view, buy and do lot many more interesting stuff through mobile apps. The UAE has turned into a booming industry for the mobile app users, where every industry and the business in UAE are getting covered by mobile apps.

If you have an app requirement and you want a mobile app development company in UAE to carve your mobile app, then you must get in touch with Techugo- a top mobile app development company in UAE to get an app developed for your business domain. Techugo team is razor focused and delivers as per the requirement of the clients, and ensures to create brilliant looking mobile apps, which would help your business reach the peak of success.  We at Techugo, offer custom apps to our clients as per their specific business requirements and our team of dedicated app developers in UAE, designs the unique business solutions for your startups and enterprises in the UAE.

Our developed mobile apps help our clients to achieve their business goals and generate higher business revenue. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo