How A Top Mobile App Development Company Can Elevate App Ranking?

It is nothing less than a magical morning when your guardian angel comes down from the seventh sky to finally bestow the heavenly blessings on your mobile app  through the hands of a top mobile app development company and make the desired ranking standards to fall on your mobile app within a blink of the eye. 

How charming and magnificent is it?

But is it really feasible to attain?

Well in the realistic world it isn’t, and is more a fictitious but undeniably the much more desirable plan to make it happen with your mobile app…J

Also, this is what every business is looking forward to and it is the much-needed aspect of the current scenario, where every business is juggling with the virus of competition, which is turning denser with every passing moment to make it work eventually for their respective business domain.

The mobile app development business is also no exception in this league and has every possible reason to struggle with the fact of survival of the fittest, which makes it a much tougher platform to gain the preferred rankings from the users. Hence in this post some of the cheat codes are mentioned from the expert pool of app builder in USA.

App Naming In A Much Well-Thought Manner

Many app marketers don’t relate to this fact that name holds the brilliance to captivate the attention of a complete stranger, who happens to be ON your mobile just because he/she found your app’s name attractive and quite different.

Engaging App’s Description

For a surprise, the app description is not a just never-ending saga about your mobile app, rather it should be more about ‘how it can help the users’, through which your users can peek into your mobile app’s proposed functionalities and features without a fail.

App Icon Needs To Be Different

It would not be wrong to say that icons are the very first thing which stays 24/7 in your users’ visibility and gains attention. Also, it is the most probable reason a user wants to click on your mobile app.

When you decide to build a mobile app, make sure that you are selecting a top mobile app development company for your mobile app concept, so there would be a hassle-free experience your users would receive from your mobile and as a consequence the number of ranking would increase with the positive feedback about your mobile app.

Mobile Health App Development- Keen On Creating A Constant Stir

“Mobile health app development is the first milestone in achieving global health.”

The day when the entire world started witnessing the popularity of the mobile apps, was the day when every single industry set their mind to fetch as many advantages as possible. Yes, it is true. Whether it is e-commerce, finance sector or any other on-demand services, they all are keen on making the most of this flourishing trend.

And that is the reason why we have apps for everything from dating and shopping to cooking and exercising. To be honest, when it comes to applications, the sky is the limit.

Maybe that's why organizations and industries are leaving no stone unturned for branching out their capabilities. One such organization is healthcare. Mobile health has completely transformed the healthcare industry for a greater good. And the changes are evident, irrespective of the field. Whether it is for patients and physicians or office staff and executives, the fact is that these apps have simplified their lives at every stop.

How Mobile Health Apps Are Bridging The Gap?

When we talk about convenience there is no doubt in the fact that applications can make the entire process a cakewalk.

•        They allow a doctor to monitor, diagnose, prescribe the required treatment. There are situations when the provider starts the treatment without even seeing the patient in person.

•        If a consumer wants to take control of their own health then these apps are their best bet. Patients can accelerate their participation and play a knowledgeable role in their own healthcare.

•        With such apps, it is possible to keep the channels of communication open. Both patients and providers can contact each other in case of any medical emergency.

•        And that is not all! It is also possible to save time and money during the entire process. That too without even compromising the safety and privacy. 

What Are The Different Types Of Mobile Health Apps?

According to the experts, by 2022 these apps are going to generate business of more than $ 100 billion. Maybe that is why the market is flooded with the ideas of such applications. Let us have a closer look at the different categories that are present in the market.

1. Remote Monitoring

We know that not every condition requires a clinical setting. These apps permit the patients, to still remain under the inspection of their physician, despite being at home. Doctors can keep track of their patient's health. That may include their oxygen level, heart rate, blood pressure, sugar, and whatnot.

These applications provide complete care without even visiting the doctor's office.

It is also useful for mobile health providers. This app may include electronic visit verification (EVV). The task of EVV is to store the information about who provides which services to whom.  

2. Clinical And Diagnostic Apps

They allow practitioners to collect, evaluate, and share their data about the patients. These apps might also include the capability to provide easy access to electronic health records (EHRs). Users can also view the lab results or perform digital imaging.

The symptoms checker help users figure out the injuries and illnesses as soon as possible. But that is not all, these apps provide seamless scheduling too.

3. Clinical Reference

With mobile health apps, there is no need to carry around huge reference guides. This is because all the information that is required can be provided at your fingertips. They provide digital access to the reference materials. These apps are focused on creating huge convenience.

4. Applications For Healthy Living

The idea behind its creation is the patient's engagement. Apps build for supporting a healthy lifestyle keep track of different verticals such as heart rate, diet, sleep, exercise and much more. For example, pregnant women can also use them to figure out more information about fetal development. And also, patients with heart disease or diabetes can also make the most out of such tailored facilities, by monitoring their regular progress.

5. App That Enhances Productivity

Two things that are directly proportional to each other, especially in the field of mobile health, are efficiency and productivity. And there are a colossal number of apps that are being created for the same purpose. These may include apps for;

•        Internal business communication

•        Healthcare scheduling 

•        Mobile charting

•        Remote dictation

Last but not least

Any kind of development in a new field requires the guidance of experts. Therefore, you need to connect with a top mobile app development company to carve a seamless mobile health app for yourself. So what are you waiting for? Get your dream app developed today!

Get The Mesmerizing App Solution From A Top Mobile App Development Company

Are you getting dried sales funnel? Is there a major blow faced by your business?

In order to get a successful business, something new and creative has to be imbibed within the business fabric, to make it work in your favor, and believe me in today’s time, nothing works better than the digital solution.

Yes, a digital solution has the worth of transmuting your business to a new height, which would leave your revenue to be built to a greater extent. However, this very solution cannot be brought to your business, in a jiffy, but it requires a strong set of planning and that planning needs the intervention of top mobile app builder to help you win the odds of competition.

But when demand is high, there will be lots of app development companies who would entice you to satisfy the demand, but you need to figure out only one which would close the deal.

So here we go…

The points you need to consider while choosing the right app company for your app concept, must consist of:

     Understand and look out for the app developers’ reputation;

     Innovation factor.

     Cost should now sway your decision;

     Check what other clients are talking about them.

Are you now looking for an efficient development partner?

These are some of the tips which help you to pick the right mobile app developer for your app concept, and if you still find it hard to get a right mobile app development company for your app concept, then I would like to recommend a leading name in the app development field for you, that is Techugo- a top mobile app development company.

Techugo is known to offer the best app solutions to the Fortune 200, Fortune 500 and Global 2000 companies along with some of the most promising startups across the globe. If you are willing to get to know what more they have got n their bucket, then please reach them today, before any further delay, and help your business to scale higher.

Why App Development Should Be In The Hands Of Experienced?

We are living a world full of technology, where we all get acquainted with new innovations and inventions on daily basis. Nowadays people are well versed with the impacts of mobile applications.

As apps have become the best mediums to connect with the customers, the development of apps has given a new meaning now only to the e-commerce, but has also helped the owners of physical store to mark their online presence.

App development is not all limited to developing a simple app, which can become a resource and the best way to get noticed among the customers, however there are couple of other aspects as well, which need to be considered before initiating the app project.

Sometime it happens that customers are dealing with thousands of questions in their mind, but do not finding any appropriate answer through the app platform. Such situation becomes a misleading fact for the users, which make them grow closer only to the competitors.

To tackle such issues the best way is to visit the best app builder in UK and get the best possible solution get built.

§  App development is not at all an easy task as there are several criterions that have to be considered while creating such solution.

§  Most important thing to consider is the design of the app will be the first thing that comes in front of the user whenever a person seeks for any kind of online good or service. It has to be appealing enough to develop the interest of the customers and keep them engaged.

§  Content of the app is another significant part to be considered, the content used for the website should not be boring and must keep the audience connected to the content. On the hand, the information provided on the app should be complete and sufficient for the clients. It should not be inadequate to create any kind of doubt in the minds of the reader.

If you are also looking forward to mark your online presence then hurry up and contact a leading top mobile  app development company in india and help your mere concept to turn into a reality, which can further influence the users to come and utilize your services through the app platform.

Remember, an app can be a great resource for revue generation, only when it is picked with the right development strategies, henceforth, never fail to garner your users’ attention with a masterpiece.

How To Maintain A Successful App

When you plan for the launch of an app, there are several concerns and aims which keep on erupting in your mind. But there is one factor which needs the attention and must not be taken lightly and that is the post-app launch strategies.

The success of the apps is not a onetime process, there has to be numerous strategies and approaches that have to be followed to perpetuate its position in the app market. It is really necessary to retain the users and keep them intact through the performance and updated versions.

Even after the launch of the app, one has to work upon to make it better and give a tough competition to the competitors so that its popularity and customer loyalty is not hampered. The indulgence of the developers is must at every step in this race of success retention.

Are you finding it little difficult to maintain then let’s have a discussion on the various factors which can help you to make your efforts worthy…

 Keep a check on the involvement of the users in your app

 Focus on generating positive reviews from the users

  Don’t forget to update your app now and then to meet the technology demands

  Keep investing efforts to improve the app ranking

 Grab user’ attention through offering irresistible app rewards

So if you think getting an app created is all that it requires then you are wrong, because an app development is a never-ending process which has to be refined and searched for something better at every step. If you are looking forward to getting the company that can deliver satisfactory app services and helps you in the easy maintenance of the apps then you must get in touch with a leading top mobile app development company, which holds the reputation for tackling the various app issues with perfection.

Don’t Miss Out The Basic Aspects Of Brand Designing

What is the first think which clicks in your mind, when you think of some specific brand?

Of course it is the image that brand must have carved into your mind through its online or offline presence. This very image is beautifully called the Brand Identity.

We all are familiar with the importance of identity. This term makes you identifiable among the thousands of people as there is no. of people prevailing in the world.

Similarly, there are thousands of products and services which exist in the market but what makes them different from each other? Have you ever thought about that? The answer to this question is Brands. 

What Is Branding Exactly?

Whenever a new product or service is launched in the market, there is always something which can be related to its identity and speaks its existence in a way, which can allure the audience to buy it further.

Hence, the branding of the product is the most important part that has to be done before introducing any new product in the market.

Branding is not at all about only labeling the product because if a product doesn’t receive its deserving recognition, then as well, the branding can help your product to survive the odds of competition, but the condition suggests your product must bear the potential to capture the attention.

Branding is not only limited to the products only as it can be done for the websites as well. If still, you are dealing with what is branding then let’s understand it in a simple way. Labeling is a part of branding that is to be done after the formation of the product to distinguish it from the other products but branding can be used for the promotion of the products as well.

Worth of Branding

The process of branding is about creating a unique identity and image in the minds of the customers. In this process, various approaches are used by owners like advertising, campaigns with consistent themes etc.

As there are so many brands prevailing in the market, there has to be something in your branding strategies that can attract the customers.

Creating a brand is not an easy task as it needs a lot of planning and time. A brand should be built in such a manner that your brand recognition can create awareness among the people. Not only this, it should work as an inspiration for other brands as well.

So if an app designer is seeking forward to get an adequate popularity for its branding design, there are few aspects that can be considered:

Target Your Audience

Firstly, before moving towards the branding you should identify the types of customers you want to approach. Your branding strategy will rely on the customers you want to attract.

This will give you clarity in your mind about what should be there in your branding. For example, if you are branding for kids, adding animation work can prove to be a fruitful step, if you are branding for youngsters then lively graphics and hip-hop music can be a good option to attract them.

Logo And Color Schemes

This is the most important part of every kind of branding. Designers must be very careful while designing the logo of a brand.

The more sophisticated it is to understand, the less appealing it will be. While designing a logo, emphasis should be laid on the color scheme that needs to be opted for it. It should be simple and appealing.

Also app designer should take care of the fonts, it should be easily understood. 

If the graphics of the logo are indicating the type of business for which it will be used, then nothing can be better than this. This will help you to make your logo more impressive and unique.

Visualization

Visuals have always created a strong impact on users. Generally, what people see is remembered by them for a longer time. For example, whenever people see anything in commercials, it is easily grabbed by them.

Hence, if you want your branding to be impactful it’s better to make use of visuals in your branding.

Tagline

This is another important part of branding that can help you to bring more customers to your product.  Designers should always go for some catchy and appealing tagline.

You may be thinking about what can make a tagline more impactful? A good tagline always gives a meaningful message to the customers. Also, it should be short and simple to be easily remembered by the customer.

Legal aspect

Conduct a research on your idea of branding as it should not violate any other brand of the company. Branding is not the thing that needs to be planned for a short-term, getting a brand created for your business is a long-term investment and has to be handled carefully.

Registration of brand is another important legal formality that has to be done by every company. This will protect your brand from hoaxer and also prevent people from getting confused.

Therefore, we can conclude that branding can aid your business with numerous benefits and result in a positive outcome as well. Best branding approach can make your business stand out amidst the chaos of competition, the only aspect you need to understand what entices your users and how they can be reached with the right approach of branding strategy.

But before making any further step, make sure that when you decide to let the marketing initiatives in the form of branding to be taken, must be coupled with the right strategies of the app development from a leading top mobile app development company in USA, which would have the required set of knowledge and the exposure to craft something, unique, impressive and creative for your business needs.

 Whatever idea you have in your mind regarding branding and designing they will portray your dreams into reality. Henceforth, pay attention to your choices and let your mobile app to be an impeccable brand identity for your business.

Assured Assumptions Murder Your App Concepts

Maybe the reason why many mobile apps are liked by the users, not simply because the technical uniqueness these apps possess, but also due to the ways these apps are planned and executed to portray the required information through the magical effects of development.

But this does not set the mobile app development companies in india to sit on their laurels, but the leading companies always try to find out the ways which can improve their skills to perfection.

 This is one strategy, where every sort of trick is tried from the book of success to plan out the excellence, and I don’t need to exclaim but the efforts invested here result in a successful mobile app.

On the other hand, there is widely popular but notorious strategy which speaks only to follow the set of vicious trap of app development assumptions and let your app to get drawn towards the dark alley of app rejection.

Are you surprised???

I too was although my emotions were more led by the shock, when I heard of this concept for the very first time since I always lived under the impression that technology can never be accompanied by the hypothesis of wrong concepts, but I was proven wrong.

It didn’t happen overnight, but yes the observation from the existing examples in the market, has cleared the air of doubt around me and the real picture turned out to be disastrous.

Now the question is who holds these assumptions???

App developers???

Nay

The resource of this mal-functioning is clients or the app owners, who by mistake live in the bubble of misconceptions, which gradually turn into the beliefs, which are further supported by the app development company.

How SAD!!! Alas, but a fact as well…

I intend to eradicate the top such myths with this post, hence stay glued to comprehend the areas which need to be worked upon.

Let’s start the campaign J

#1 - My App Concept Is The BEST of All

You find your app concept and ingenious output originating from the needs of your business and that is not at all wrong to think like that.

You do your own set of research and present the app idea to the developers, who turn into YES man and give a nod to your concept considering the monetary benefits to be yearned from it, and in this run, they skip largely to carry out the conceptual testing for your app.

And without conducting any test or sharing the valuable advice to make the app concept better, directly the development process kick-starts which turn out to be an app, not the SUCCESSFUL mobile app.

The difference lies between the app and the successful app, thus cannot be covered further with any plan or trick, because the harm has already taken place.

Users visit your app, with a larger horizon of expectations and if your app despite having the potential fails to deliver as per their standard, then I am sorry to say, but no one can save your app further.

What Can Be Done???

It’s a very simple process, which has to be followed by the client and the developer both.

As a developer, if you find something is not right in the concept, then feel free to share and discuss with the client

Conduct conceptual testing; share the feedback with the client

As a client, do not enforce the app concept on the developer, by pre-assuming that your app concept is already a GREAT product

Listen to app developers and find out the best ways to make the app really a GREAT product

#2 -Following Competitors Blindly

I agree that competitors are the best teachers, and help you integrate something good into your mobile app.

Competitors Can Be Wrong As Well L

Yes, you heard me absolutely correct, competitors can teach you in lot many ways; what to do and what NOT to even.

But you need to have that vision to understand that what must be picked and what must be avoided.

There are two reasons behind this; first, it brings only harm and not any good for your app concept and second, users don’t have time to entertain a plagiarized version of the pre-existing app.

What Can Be Done???

§  First and the foremost, don’t be an ape, and use your brains and analyze what all good is there on your competitor’s website through the number of analytical tools available online. In accordance with report, try to pick the features but with a personal taste of your business.

§  Don’t copy exactly; else it would incur no interest from your users’ end.

#3 – Considering Kith And Kin As The Best Critics

My mom loves everything I do, my cousin always praises me and my friends encourage me to do always better this list is all long; but this happens with all of us and I am not the exception.

It’s human nature, we get the best things to hear from our loved ones, because they want to encourage each of actions, and cannot find any trouble with anything related to us.

Hence if you expect your app must be reviewed by your friends and family members, then BEWARE, because you are never likely to receive the accurate and the right review from them.

What Can Be Done???

§  Widen u your vision and try to figure out who is your targeted audience???

§  Set your app reviewing strategies and the turf expanded to a broader audience base and get your app tested by different people hailing from different industries and seek their opinion.

§  Once you get in touch with such user base, try to find out what does your app help the users to get the reason to buy from your app?

The set of these assumptions cost your app’s success and make you face the bitter face of the business, so follow my suggestion and pick a leading mobile app development company  to help your mobile app concept transform into a success plan.

How To Make Your Laundry App Stand Out In The Crowd

Life halts for a working professional, when the news of dirty laundry breaks at the end of the day. No I am not at all sarcastic, and being a working professional myself, I know the hardship one has to bear while cleaning the dirty laundry which not just come in countable pieces, but in a form of pile by the weekend, where a bigger chunk of life is wasted not invested in washing the laundry in big wash-dryer machines.

Let's be honest, this practice is tiring and somewhere down our brain creates a huge burden, which we want to avoid to the best since it interferes largely with the big plans made ahead in our lives, and we find the best ways to handle and get escaped from this situation.

To answer this situation and help you manage your life technology has blessed the best possible medium in the form of laundry app.

Laundry app???  the very first question comes how does it work and help you.

A laundry app is basically a channel for the small-medium size laundry business, with an app, a bridge is created between the customers and the laundry service providers, which in return offers a great revenue to the laundry service providers and customers receive a flood of convenience at their fingertips touch.

But every laundry app does not become a huge success just because of its concept, but there is a huge deal of features and functionalities which need to be imbibed together to make the laundry app works for you.

Here I have mentioned a few of the most significant features, which must be a part of your laundry app to make it successful and go bigger. Let’s take a look…

A Single Tap Request

Don’t make the app UX in a way, where the customer will have to cross many borders to place a simple request.

Remember the rule, an app is developed for the convenience of the users, and they opt to pick the laundry services though app when they are already in rush. So make sure your app offers a simple tap request, which your users can perform even while locking their doors.

A Simple Login Page

When you design a laundry app, your main focus should remain to the app login page, from where the users access your mobile app, so it needs to have a registration page, which only asks for relevant information, like name, address, email Id and phone number.

Anything beyond this set of information only irks the users and they feel highly dejected to use your mobile app any further.

An Order Tracking Feature

Laundry app is one of the most popular versions of on-demand app verticals, and this genre specifically work on GPS technology, so no prize for guessing, GPS needs to be an integral part of laundry app, so the app users can track their order, and keep an eye on when and where their orders are been taken.

This feature turns out to be a blessing for the service providers as well, where they can keep a track on what is delivered and what is yet to be done.

App Reminders

I think this feature works perfectly for the setting of working people when they do get reminded of their clothes to be given for wash.

This feature would not just be a perfect call or the customers, but it would also create a balanced cycle where the clothes would be dropped and picked at the right time, eradicating any chance of MISSED-IT feeling in the event of the hectic schedule.

Creating A Clear List

I once used laundry service in a hotel, where it mentioned washing, and I presumed it to be containing ironing and folding as well, but I received my clothes in washed condition only, I took it as my mistake, where I should have asked the hotel services, but within an app, you cannot expect your customers to be well-learnt and assume that they would understand everything on their own.

Thus make sure that every service is clearly mentioned with any special charge or the sub-services to be a part of it.

Easy Payment Mode

What you need to understand that every app user does not come to your app with happy past experience, and some of them are just trying first to access your services and find the difference. Thus don’t be rigid with your payment modes, make sure that your services come with different payment options, like; COD or online payment.

Your flexibility in payment receiving would help your app and business to grab a larger user base effortlessly.

Cost Calculator

There can be numerous events where your users would prefer different services at one time only, so to help that set of customers, ensure that your app consists of cost calculator, wherein your users can calculate the estimated value of their opted services and place an order in accordance with.

Push Notification

The set of push notification which works best for your laundry app, states that you inform your users, that when you want to update your users with the information like the delivery boy is out to pick or drop clothes, and also if there is any offer and seasonal discount you want to provide to your users.

The combination of technology with our day-to-day demands, has opened a new door of possibilities and innovation to take place, and this league is well carried by the app technology, but something which remains highly important is the selection of a top mobile app development company, which has the required expertise and the technical exposure to handle your app requirement efficiently.

What You Should Know Before Hiring An App Developer

A mobile app is no more a fad, but a necessity, which has interwoven in our daily necessity fabric, and witnessing the growing need for mobile apps, businesses across the globe are marking its presence and giving us many more reasons to fall in love with the mobile apps, but this ever growing need is also creating a stress around the neck of mobile app development field, and the options to get better than before mobile apps are increasing as a consequence. The marketing environment for these mobile app development companies leaves no stone unturned, for the clients to get confused and get bewildered enough to pick the wrong mobile app developer for their dream concept.

Since the business owners are generally from the non-tech background, which adds fuel to the fire, and they just seem lost and completely going with the flow rather than knowing the actual reason behind any particular technology pick, many blogs and articles have grabbed the decent space on the internet, which clearly shares the idea for what you need to avoid in the mobile app development process, but I am going to address a something very different topic, which may help you get the information, which you may have always yearned for, that what you should know before hiring a developer. So here we start …

Understand The App Platform Requirement

This is the utmost aspect you need to learn at the initial stage and that is the app platform. Many app developers boast that they can develop for any device and operating system, but don't trust them since it is nothing but a hoax call, which would serve no purpose. The naïve clan of app developers gives you the numerous options, starting from hybrid, cross-platform, react native etc. etc. , but you need to be very précised with your approach and you need to understand your business requirement and targeted users, accordingly you have to choose the right mobile app platform for your mobile app, the best suggested is Native, since it offers lots of design options, optimal utilization of hardware and operating system, wonderful App Performance Speed, gives more control on the size, resolution and even orientation on every device, increases the odds of fixing the nastiest of bugs, since Native apps are natural extensions of the platform that smell, look and feel like the default apps, so getting a mobile app in Native would help you in numerous ways.

Does Your Developer Understand Your Project

A mobile app is an easy journey, only if it is initiated with the right mobile app developers, who understand your project and its requirements. It is not an easier task, but requires a huge deal of efforts, since it is not always possible that your development team understands what are you portraying and what you try to keep in your mobile app. The best practice to accomplish this is by getting a paraphrased version of your app concept's understanding from your proposed app developer, if you would find any sort of glitch in this, then you may get it rectified and give them the right direction. With this strategy, it gets clearer with your app developer and would get easier for them to add more creativity to it, and bring your exact thoughts to reality.

Ask For Their Work Exposure

You need to well-aware with the number and types of mobile apps, your proposed app developer has developed so far, and it is not wrong to ask for their work exposure and the work experience because it would help you to know that whether their said skills and experience, compliment their words as well. You may find a large group of self-proclaimed best app development companies in the market, who boast of their work just to get the work, so you need to be highly inquisitive and curious to know more about their work and app portfolio, so you would end up hiring an actual top mobile app development company.

Check Their Reviews And Feedback

The saddest fact of the mobile app development industry is that not everyone is as loyal and true to their work, which usually they boast off, during the initial stage to get the work. Many unfortunate events suggest that some mobile app development company or freelance mobile app developer disappeared after the work was awarded to them, on the other hand, some are highly irresponsible that linger on the work, instead of getting the work delivered, they prefer to sleep on it, turn a deaf ear to the client's cries. I suggest you proceed with only a reliable mobile app development company in india, which has the decent client base and presence in the market. There are various ways to get to know about the company, like from the listing websites: Clutch, AppFutura and many more.

These factors, I have compiled from my experience and the discussion I indulged in recent times with some of the top mobile development companies in San Francisco, which influenced me to share my thoughts through this blog. Although, these points are not many, but indeed are worthy to help you learning number of important aspects you need to know before hiring a mobile app developer, but there are certain questions as well, which you need to ask before hiring a Top mobile app developer, and certainly am going to address those questions in my next blog.

So till next time I come with another sizzling topic, keep reading and keep yourself tech-updated…as always JJJ

Ways To Use Sound cloud As An Effective Marketing Tool

Sound cloud. The name itself gives away a vague idea of what it could be. Something related to sound you bet. For the uninitiated, Sound cloud is a podcast streaming service and a platform with a huge user base, where people can upload their recordings, host talk shows, release their music etc. And what’s more? Some of its features are free. This makes Sound cloud, one of the most sought after and loved platform for musicians, individuals, anchors, etc.Conversely, these attributes of Sound cloud also makes it limitless and an efficient tool for marketing an idea, product and/or service. So, let’s learn how Sound cloud can benefit your business by acting as a marketing tool, with Techugo, a top mobile app development company.

Let’s first discuss the attributes of Sound cloud that could help your business.

1.      Free Of Cost: As discussed earlier, Sound cloud gives access to some of its features free of charge. You have an option to open a free account and you get 3 hours of free recording time. These 3 hours can be evenly distributed to record small podcasts about your products/services you’re willing to promote among the users. Alternatively, you can also upload pre-recorded stuff on your account for free.

2.      The Charm Of Podcasts: Podcasts are the recordings that a user uploads for others to listen to. The privacy settings are available to select and limit the audience, however, it is best advised to set it to public so that it is available to a wider audience. With these podcasts, efficient marketing campaigns can be uploaded on Sound cloud for your target audience to listen to.

3.      Complete Charge:The best part about Sound cloud is that it’s free. This gives you the authority to use it at your disposal. Also, recording your own podcasts and uploading them saves you the money, you’d have otherwise spent on promotions and marketing by outsourcing it to someone else.

4.      Regular Reviews & Feedback: Sound cloud has the option to comment on the podcasts or the uploaded recordings. The comment is time duration specified. Anyone who wishes to comment can scroll to a particular time frame in the audio clip and can post a comment. This enables businesses to garner reviews and feedback's from customers about their likes and dislikes and can then make changes in their services.

Now let’s discuss how Sound cloud can act as a marketing catalyst for your business

1.      Walk through Of Business Through Streaming Audio: It is highly likely that not everybody would be familiar with the products and services you’re offering them. A podcast or a recording upload on Sound cloud can help with spreading knowledge about your business. In the recording, the kind of business venture you’re, the style of working, the methods you follow, how diverse you’re and a plethora of other information can be provided to the listeners apart from marketing and promoting your product. The recordings don’t need a studio to be recorded. Most of the mobile devices are now capable of recording exceptional audio and can be used for recording such audios. This saves time and money and can virtually be done anywhere.

2.      Uploading Audio Ads:An advantage of using Sound cloud is its cross-platform compatibility. Whilst we know platforms like Facebook, Google+, Twitter, etc. are being efficiently used by businesses to display their visual ads; Sound cloud provides us with an opportunity to embed an audio file in those display ads or otherwise an option to upload them separately, thus, enhancing the marketing coverage.

3.      On-Air Programmer: Apart from all the things mentioned above, Sound cloud also allows users to host their own on-air programmers where they can speak about themselves, their products, and their business. All they need is a recording device and a microphone, both of which are readily available in most of the mobile devices nowadays. This keeps the potential customers informed of your services and business. It should, however, be kept in mind that such programmers should be hosted periodically on a regular basis. This helps in expanding the consumer base and also generates new customers.

Conclusion: Businesses have found a new friend in social media to promote and market themselves. Its arrival has taken the marketing tactics to a new level where the possibilities are endless. It is therefore essential for businesses to realize the true power of social media and make use of it to their benefit.

About Techugo: We’re a mobile app development company in india and we specialise not only in just developing mobile apps for businesses but also help to market them. We know the potential of social media and know the tricks to help businesses get maximum traction for their services.

Mobile App Development Process | Techugo

Getting a mobile app for your business can be challenging, but if you know the process, it can be a lot more fun... take a look at the mobile app development process with Techugo.

Techugo is a Mobile App Development company, based in India & USA. We provide support for your brand to connect all the more profoundly with your clients through apps we create. We mutate your app concept into action. A few organizations have faith in easy routes. Some have faith in one-size-fits-most mobile arrangements. We're not one of those organizations.  We abandon the tried and tested approach; rather we inhale your imaginary app idea and exhale innovation in your designed apps.