How To Write A Winning App Description For A Successful Mobile App

A mobile app has to go through various stages and development is not just the end, but a start of a new chapter for the mobile app, where it begins its journey of convincing the users to download it.

You would be surprised to know that there is one most important factor, which makes the mobile app users stay, check and convert that stay into a download, and that is none other than Your app's description…

Yes, it might sound so astonishing and different to you, but actually this is the fact, that your app description helps your mobile app to get sold eventually, so don’t take the app description lightly or casually, but it needs a series of creativity and passion invested together to brush up the last stroke of selling tactic.

When a mobile app goes through the vigorous development process, every inch of it goes through a complete overhaul so it can come up to the expectation and the standard of users and trust me it is not as easy as it sounds, but it has to go through a severe transformation every passing minute to come out with flying colors.

The role of a mobile app developer is beyond your imagination since they give a reality platform to your app concept, but sadly the efforts invested in the mobile app can go wasted if no users come to download your app.

It is indeed a horrific situation to think about even, but you need to be much aware with this fact so you can take the required measures to rectify the situation, before it turns into a disaster for your mobile app and one of the most suitable measures to handle this need is by writing a good app description .

Why App Description Matters

App description works as a window a synopsis, an extract or a trailer for your mobile app, which gives enough reasons to the users to download the mobile app.

Worth to mention when users find your mobile app in the respective stores, the first thing which catches their attention, after the screenshots, is the app description, which is followed by the reviews.

Thus if you want your mobile app to get downloaded and appreciated at its best, then a good app description is much required.

Are you not aware how to write that sizzling and eye-catching app description? No need to worry, that’s why we are here today, to help you write a befitting app description for your mobile app so it can become hugely popular…just let's explore further…

App Description Must Be Captivating

I know it is a hard task to accomplish because whether it is Apple or Google Play, both have their own word limits, for instance:

Google Play, allows 80 characters preview field for the short description and for the Full Description, it gives you 4000 characters limit.

Whereas, Apple let’s 170 word limit for short description and for the long description the limit is 4000 characters only.

So getting a captivating app description falling into this word-limit set is something very demanding and needs extra care to be given.

The very first sentence of your app description must have the power to attract that targeted audience base without a fail.

Keep It Succinct

Your app description is something which has the word limit and it means clearly that you cannot go evasive about your approach and you have to use the words a very limited and accurate form.

Thus you need to understand what the main purpose of your mobile app is and how it can be written in the shortest and engaging form.

Don’t Talk About The Bushes

Your app description must cut-short the chaos of writing that we are a US-based company, directly hop on the main objective of the app, and make sure that you write only the benefits users would get from your mobile app.

Don’t make your app description pot-holes filled road to reach your ios application development, by mentioning the features, rather you should focus on writing the features in a way, that it can reflect the app’s usability to the users.

With this approach when you publish your mobile app on the stores, then the users’ attention is captured largely by your mobile app.

Remember your app description would help you to get noticed by the targeted audience, thus it is highly recommended to insert every possible discoverability factor in your app description and help it to gain success.

IPHONE APP DEVELOPMENT COMPANY

Apple has won the hearts of many through its quality, seamless transition and innovative ideas. iOS is certainly a one of its kind, which has turned the game of technology from every aspect. To get an iPhone application for your business can give an instant hit to your sales chart, the only factor you need to focus a little more on, is the selection of choosing the top iPhone app development company for your business domain. You have to pick the top iPhone app development company on the basis of a few factors, such as, considerable solution experience ranging from developing the engaging iPhone mobile apps with the most powerful UI/UX to attract the users.

You should not get swayed by the cost-factor, although it is an important aspect for every client, but choosing an iPhone app Development Company for your business solution on the basis of pricing, is not a favorable task. Rather, you should explore the services offered by the iPhone app development company to render the business-centric iPhone mobile apps, which would satisfy the ever-increasing demands of your customers. To proceed with your iPhone application development, you may choose Techugo- a top iPhone application development company and specializes in developing innovative and robust iPhone mobile apps for our clients across the globe.

At Techugo, we take pride in developing the iPhone mobile apps for the  leading brands to startups and our iPhone mobile app development team  has the expertise to create a unique  variety of iPhone mobile app solution for your business needs, which would help you to showcase your idea, goal and dream in the most informative and engaging way. Our team of top iPhone mobile app designers is here to help assist you with every step of your iPhone mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market iPhone mobile apps in the best possible way. You can get in touch with our iPhone application development team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your iPhone mobile app requirement.

You can reach us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Source: http://www.techugo.com/blog/iphone-app-development-company/

IOS APP DEVELOPMENT – A PLATFORM TO MEET YOUR BUSINESS REQUIREMENT

The year end unleashed many new and beautiful facts of life, professionally and personally, on me. Do you wonder how? On a professional front, I got employed with Techugo- a top mobile app development company in India, which has helped me to come out of my shell and enhance my tech-skills to a larger extent, in a very short span of time. I am an iOS app developer, and worth to mention, every second, I have spent and spending is opening a new learning phase of the iOS development process and is sure it will continue to do so. With my recent job, I get many opportunities to carve my skills to be perfect enough. It is always easy for all of us to choose the perfect handset for us and utilize the mobile apps, served by that particular platform, but actually, it takes a lot for any business to pick the most suitable mobile app platform for their business applications.

Why Choose iOS Platform For Your Business App

Most of the business owner these days, do pick iOS application as their preferred and chosen platform for their business needs. Don’t take me wrong, am not here advocating the iOS due to my career choices, rather I am sharing my views based on the recorded views and reports collected and cited by the tech-pundits across the globe. To understand it more deeply, let’s talk some facts; mobile technology has evolved at an emerging rate and has changed the game of, how businesses work. With the dose of technology, every business has turned more prompt, connected and receptive and is able to quickly interact with all their customers, employees and partners. The technology has made it easier and convenient to work on the go with mobile phones and apps.

The wild popularity of Apple devices has engulfed the mobile market and have sustained very beautifully the ups and downs of the Smartphone market. It would not be wrong to admit, that many people using different mobile platforms out there, dream to own an iOS device, which is not just because of its sophisticated UI/UX but also there is a brood of benefits associated with iOS platform. To know further, let me take you to a tech journey while preserving the aesthetic appeal of my words.

• Specifications

The first and the foremost aspect, we all scroll down on a webpage while looking for a new mobile app, is the ‘Specs’ section, which clearly indicates that how much a phone specification, matter to us and can decide the exponential growth in the selling chart cycle of a mobile phone. There had been a long and heated discussion between iOS and Android app, and it is always concluded that iOS apps are the most beneficial apps, since they offer better features. The features set within the iOS are clear, sophisticated and very précised which attract a number of customers.

• Better App Quality

When it comes to app development process, Apple is quite stringent about its quality standards, and always ensures that there no compromise is made to attain the excellent software quality and leading hardware, quality of devices, hardware and their operating systems. The unmatchable quality of Apple mobile apps, make the cost even as a no bar for the users, who in return receive leading design and bleeding edge software and hardware features.

• In-app Purchase

This striking feature is another reason for the users to pick the iOS as their favorite development platform. iOS is not a blessing for the known brand, but also it is a proven formula for success for every startup as well, which can get you some extra money, are you confused?, let me clear the air; iOS devices are usually being used by the industry leaders, top ranking managers and by the people who have no qualms in proceeding with the monetarily involved features, so the in-app purchases within your app can offer you an inbuilt app feature to generate the exposure and revenue.

• Security

Every company wants its data to be highly secure, and can’t afford it to be invaded while adopting a new app or software for their business requirements. An iOS app offers a sure shot level of security because Apple does not let any functionality or feature to fiddle with the security reasons of an iOS development process. Apple has made a strict guideline for the developers, failing to which the app can be rejected without any hassle on the Apple store.

To know more you can read, WHY APPLE REJECTS YOUR APP 

Every Apple app is immune to malware and viruses. iOS is a blessing for the eCommerce market since it takes care of every single object identified as a threat to the iOS. So, every business opts for iOS as their preferred platform for secured transactions over mobile applications.

• Specific Advantages For Your Business

• Apple’s all-in-one IDE can be accessed for the functions such as Graphical Interface Contractor, Syntax Aware, and the Compiler Aware.
• Developers can utilize Xcode and can move the app from the phone to tablet with an ease.
• A customized iOS app development for your business may reach the clients directly.
• A well-planned iOS app boosts the brand value among targeted audiences.

A business without a Smart Phone is an out of the question task in the recent scenario, which is not just impossible, but also very challenging to even think about. To stay in the competition and not to eat your own dog food, it is always advisable to proceed your business innings with the winning strategy. The iOS app certainly offers a wide array of possibilities to improve your business efficiency. The iOS exposure can indeed be a blessing for your business dream, you only need to pick the top iPhone app development company, and Techugo is the best answer for your query. At Techugo, we take pride in developing the iPhone mobile apps for the  leading brands to startups and our mobile app development team  has the expertise to create a unique  variety of iPhone mobile app solution for your business needs, which would help you to showcase your idea, goal, and dream in the most informative and engaging way. Our team of top iPhone mobile app designers is here to help assist you with every step of your iPhone mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market apps in the best possible way. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your iOS app requirement.

You can reach us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Source: http://www.techugo.com/blog/ios-app-development/

WHY APPLE REJECTS YOUR APP

During my career span, I have noticed many a developer making a hue & cry about app rejection at the Apple store and they consider it to be no reason for the rejection, on the contrary, what they fail to understand that, Apple does not reject any ios app just for a lark, rather there are some reasons for this footfalls. Today I am going to share those reasons only which, if taken and considered well in time then can save you from the app rejection at the Apple Store.

Your app process is completed, today is the launch day and what you are getting by evening, that your app is rejected by the Apple store, it is the most dreadful thing to hear from your app developers and quite disheartening as well, but a harsh fact too. To get the app maximum attention, is every developer’s and business owner’s dream, but when the app does not get approved by the Apple store, then something within you gets broken, I speak from my own set of experience, where I have seen all sorts of ups and downs from a developer’s perspective.

Apple Strategy

The perfection is the word which correlates well with the Apple working strategy; Apple is very particular about its rules & regulations and works in a perfect manner to submit any mobile app. Apple’s highly selective review process ensures that all apps that appear on their store are perfect and well-balanced in terms of content, usability, and design. So the rejection is very much obvious for the mobile apps, which encourages the developers to improve their app and resubmit it, but unfortunately, the exact process of Apple’s review policy is not known to everyone, yet there are the most prominent reasons which can lead to app rejection on the apple store, read further to know it better and save the horror of rejection for your mobile app:

• Incomplete Information

 The incomplete set of information is the topmost reason for app rejection, while filling up the details, makes sure to fill in all the information required for review. Make sure that every app feature is mentioned fully coupled with a demo video if the installation or the configuration process is different from the usual mobile applications. When it comes to special configurations, include the specifics required and this step will help you to gain positive attention from the Apple review process.

• Fix The Bugs

As an app developer your job does not stop at the development, rather it incurs other processes as well to be followed up with the development process and the app bug fixing is one of those features. Apple instantly rejects any app which contains bugs or crashes at the regular intervals. You need to be very particular with the testing system, to test the bugs beforehand and then submit the app.

• Don’t Copy

Apple is famous to encourage the unique app concepts and different from others. So it is always advisable to avoid duplicity if you create something which is similar to something else, Apple review process has a sharp view to check out such similarities and would reject your app on this basis only. You should provide unique features to your app and then submit it for reviewing.

User Interface

Unfortunately, not a single app comes with a manual guide to using it, hence your app needs to be logical, convenient, and polished, and so your users can understand how to use the app effortlessly. The best practice to save your app from being rejected is to understand the interface guidelines offered by Apple, before developing a mobile app and your app can be selected without any hurdle.

Content

The content plays a vital role in the Apple review process, as a developer make sure that your developed app has followed all the terms and conditions stated in the Apple trademarks and copyrights guidelines and Apple trademark list. Also, your app content should not bring a yawn to your users, which means it needs to be engaging enough to motivate your users to keep using your app.

Advertisements

While testing your apps to make sure that every ad featured within your app are displayed properly, and to leave no room for error, test it on several devices. Also, integrate the IDFA (Advertising Identifier) within your app, to serve advertisements along with ad functionality.

Be Cautious With Your Words

Apple wants a more organized, systematic and clean product in Apple store, so anything mentioned with “beta,” “demo,” or “test” will mark a point, that your app is incomplete and is not finalized, as a result, Apple rejects your app, considering these words. So make sure not use these or any such words which show your app is still in the development stage and has put for review by mistake.

Don’t Mislead the Users

If you have mentioned some features within the app, but actually your app does not contain, then Apple considers it to be highly misleading and as a consequence, your app gets rejected at the very first moment it is placed for review. So make sure that your app should deliver all the features and functionalities mentioned.

At Techugo, we take pride in developing the perfect iOS mobile apps for the leading brands to startups and our iOS mobile app development team  has the expertise to create a unique variety of iOS mobile app solution for your business needs, which would help you to showcase your idea, goal, and dream in the most informative and engaging way. Our team of top iOS mobile app designers is here to help assist you with every step of your mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market apps in the best possible way. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your iOS app requirement.

You can reach us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Source: http://www.techugo.com/blog/apple-rejects-app/

BATTLE BETWEEN ANDROID AND IOS

I made up my mind, I needed a new Smartphone which would make a pace with the technology, had decided the budget, but the time I decided to pick the apt Smartphone OS, I was flooded with the most tumultuous thoughts…It happened to me and happens to many of us every day. Every Smartphone OS has their pros and cons and beyond the shadow of a doubt, nobody wants to take a risk before making a big decision of their life. For most of spending such a hefty amount is not throwing peanuts on the road, but rather an investment and we all want to make the best of what we spend. I had gone through that phase and understand the dilemma everybody goes through. I have collected few real-time facts for the two topmost Smartphone OS, iOS & Android, to make the Smartphone purchase a little easier for the readers.

The Design

Once you decide fully to buy a Smartphone, first you need to consider the design of the phone. Though it’s not the most prominent aspect to affect your phone purchase but relevant somehow. On being compared, the iPhone all the model’s look is more or less similar in look and feel, which is quite simple and sleek. On the contrary, android phones’ look varies since there are many phone manufacturers and they inculcate their particular signature design and style in the mobile’s look and feel.

Android device’s major USP is the customization options provided within the phone internal system, which lets the user to experiment and explore the Android system at the most possible.  Whereas, iOS devices’ outgrow least complications, which is too précised with zero transition time required, which makes the iOS most user-friendly of all.

Set of Applications

Mobile applications are everyone’s favorite, some use it to gain knowledge or some use it for entertainment. The download interface of mobile apps has its own advantages and disadvantages in every device. Mobile apps on iOS device are highly controlled by the Apple store, which makes a strict guideline for the QC check and every mobile app is sifted thoroughly on Apple store and undergoes a lot of testing before being available to be downloaded. It certainly halts the number of more mobile apps on the store, but with safety and quality guaranteed. On the other hand, android has a huge variety of applications on the Android, because there is no stringent policy for the quality check from Google, so the user has a pool of apps to choose from. Although, downloading the apps from unknown sites or stores can lead to hazardous security risk. The user can download the apps from the trusted app stores, such as Amazon App Store, the Android Market, or direct from the Google Play store lessen that risk.

Camera

Android devices’ provide panorama shots and slow-motion and also let the user explore the heights of fun with the pictures taken through Android camera and image apps.

Images taken with Apple phones are higher in the quality, clearer and sharper too. Apple device design, work as an icing on the cake, and a user can experiment and play with the images through high-quality Apple apps, similar to android apps.

Phone Update

Android had been critiqued in the past for the slow updates and low download speed, but Google has given a solution by moving a big chunk of essential apps to the Google Play Store, which leads to the required app update merely but not the full OS update. When we discuss iOS, then Apple allows updates whenever available, but with a major update annually, and many users find it troublesome and space consuming. Android promises the smaller and much-needed updates and iOS opt for the tiring and longer update.

Budget Device

It is known to all, Apple doesn’t make budget devices, except the recent price slash for iPhone 7 and 7S price. The iPhone has always been the most expensive handsets on the market, costing $200 with a two-year contract and $650 without.  On the other side, Android offers a huge choice of low-cost handsets from a vast variety of different manufacturers and the innovative designs.

What To Pick

When I made the above-mentioned comparison, instead of being relieved I was perplexed more. But today I will give you a golden mantra, which worked for me as well; I divided my requirements into different segments and checked which OS falls into my favorite category. Just do some homework on your requirements and select any of the below-mentioned options, to choose the perfect Smartphone OS:

• The Android OS is the best option for you, if limitless customization, integrated with the freedom to make your phone work as you need, is your major concern.
• iPhone OS is your answer if you are a composer user, who is looking for sleek design, updated features with a secured and a succinct number of mobile apps.

To conclude, and with a more realistic approach different categories will be important to different people, so one should focus more on, which makes a difference to you. Both the platforms are the best platforms with a huge canvas of an equal number of pros and cons. Let your need to make a decision for you because at the end of the day with the upcoming technology a lot more is yet to come from both the operating systems.

“You can get in touch with our team to discuss further your mobile app concept to bring into reality. The discussion would help you to gain a better insight of your mobile app requirement. “

You can reach us at: sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Resource: http://techugo.com/blog/battle-between-android-and-ios/

How to transfer only Activity and Health app information to a new iPhone

Each year when a new iPhone lands on my doorstep, I am excited to carefully unpack the new device and get everything installed. Like you, I prefer to think of loading up a new iPhone as one of the best digital experiences. It is like taking a new car for its first run on the highway. To ensure the best experience, those among us with strong opinions always start from a fresh iPhone and never restore from a previous backup. By starting from scratch, you guarantee no faulty details work their way into an otherwise fresh system.

However, with the advent of Apple Watch and encrypted Health and Activity data, the only way to transfer those precious Activity rings is via an encrypted backup. If there was just some way, to only restore the Activity and Health data… 

Decipher tool

With the Decipher Activity Transfer tool, you can have your cake, and eat it too. The recently updated program will allow you to restore your iPhone or start from scratch on your new iPhone 7, while still transferring your Health and Activity app data.

The free Decipher Activity Transfer tool takes an encrypted iTunes backup of your old device, scrapes away all of the digital information other than Health and Activity data, then assists you with the new iPhone restore. Because all of the data in an iTunes backup of iOS is sandboxed, the tool simply drops all other app data containers, except for the health related information.

As the included screenshots can attest, the tool worked flawlessly when I upgraded from my iPhone 6s (iOS 10.0.1) to the new iPhone 7 (shipped with iOS 10.0). This marks the second year I utilized the tool and I appreciate the Decipher team for keeping this product free and updated for the latest iOS.

You will need an Apple Watch and your new iPhone. If you have not updated your old/current devices to watchOS 3 and iOS 10, I recommend doing so before going through the entire process. Consequently, plan on this process taking about an hour, from start to finish, simply due to the iOS and watchOS upgrade downloads and installations. If you are currently running the latest builds, the actual Decipher Tool process only takes about 15 minutes.

For a complete walkthrough, our previous article on how to only transfer Activity and Health data to a new iPhone is now updated:

The Decipher Tool team

Kelly Wilkerson, @kheffner, is my primary contact on the Decipher team, @deciphertools, which creates programs for iOS device data manipulation. Decipher also hosts additional tools for repairing corrupt iTunes backups, saving text messages/voicemails, and recovering text messages. You will see the ability to access these features in the updated Activity Transfer tool. Founders of Decipher also developed iPhone apps for Paper Magazine, R.E.M, and The Smithsonian.

Resource :
http://www.idownloadblog.com/2016/09/20/transferr-only-activity-health-app-data-to-new-iphone/

We are a Top Mobile Application Development Company in India. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at: sales@techugo.com

Skype: aks141

Skype: ankit.techugo