How To Test Your App Concept

Am getting an app for my business, but not sure that whether it would help the users or will it really become a sensation in the market???

These are the thoughts which disturb you quite many times when you decide to initiate the process of technological intervention to your business needs through a mobile app. Although the number of benefits associated with the mobile app technology is no more hidden from you, yet there are many fears and insecurities also involved into it.

The biggest fear of the time is the rejection of the mobile app, for the users, for any given reason…and the worst of all suggest that your app concept is not exactly what your users are not liking the app concept at all since it is not fitting their needs…

Yes, this is one of the most common rejection ground question every business owner faces, which states that your app is not at all as per the users’ expectations and therefore it is rejected further…

Why does it happen??? What are the main causes behind it???

The major reason behind is the lax during the app concept validation, which majorly goes missing during the app development process.

But do you know you can easily conquer this battle???

Really but how???

It's simple and easy, you only require to take a note of certain steps which will be helping you to validate your idea beforehand and will help your app concept to grow successful…so please just read ahead…

The very first question in this context you need to follow is...

Is my app really going to solve the users’ problems???

It is very easy for a company to start the very process of their app concept from the initiation with a leading app development company, and integrate every possible feature and the functionality as the part of the mobile app.

But what you need to understand that your mobile app is not going to be consumed only by you, but there is a large group of users sitting across the table who would be using your mobile app, thus you must invest your time and efforts in testifying the app concept not from the app owner’s point of view, but from the view of the end users who are going to use your mobile app.

The best strategy to follow in this context is by checking the needs of the users and understands what exactly they need and how this app is going to solve those problems.

If you get the answer than it clearly indicates that you are on the right path to creating the right mobile app.

Create An App Landing Page

No don’t take me wrong here, the app landing page which is largely been taken from the marketing perspective has a lot more to do here as well and that is for testing your app concept. For instance when you are creating a landing page for your mobile app, then you instantly create a platform for your targeted audience not just to check the app’s features and the functionalities, but also check how is it going to help them.

The USP of any mobile app is that what it sells and how it sells if your mobile app is not going to address these two points then you are on the wrong path.

Make sure that your landing page has the right CTA Call-to-action button which would help it in abundance to receive the users’ feedback and reviews much before the official launch of the mobile app and help your mobile app to get polished further.

You can also run a campaign to know that how many users are liking or disliking your app concept and what other features can be a part or can be replaced to get an app which fits the need of the hour.

Research More About Your Users

When it comes to users, and the business you are holding, you always feel that you know the best out of all, but do you know your users’ and their preferences are never constant but they keep on changing with time and you need to keep a pace with this information.

Before hitting the start button for your mobile app development process, you must hit at checking what exactly your users are looking for, form your mobile app, and what are their expectations.

You don’t need to play haywire with your app concept and its related functionalities; rather you must focus towards the needs of the users and how your mobile app can help it in achieving.

Interact With Your Users

It is little time consuming but effective ways to help you take out the information which will work in the favor of your mobile app. From the landing page, collect the data which would help you gain the users’ ids and other information and talk to your users and seek their suggestion about the number of issues they are facing in accessing your services.

In accordance with creating the features which would help your mobile app to grow further J.

These are some of the points which can help you to check your app concept, apart from the analytic report, you must put your efforts in understanding these factors more deeply, to help your mobile app to gain its deserving recognition.

Apart from the app concept testing validation, only more factor which is highly responsible for the success of your mobile app concept is the selection of the right mobile app development company, like Techugo.

If you are wondering that why have I named Techugo herewith, then you must know that Techugo is the sole reason behind the successful business expansion of many established brands and the budding startups, and has Fortune 500 and the Global 2000 companies under its belt as the clientele.

You must get in touch with the Techugo team, which is the fusion of experienced app marketers, app developers, and the app designers. Get to know more about Techugo at www.techugo.com and help your app concept to get the wings of successful reality.

Do’s And Don’ts To Be Followed For A Perfect UX Design

As an app designer, the creativity and the innovation are supposed to be the primary facts of your profile and also for crafting a successful mobile app.

But at times, in the wake of creativity, something gets undone or overdo, which leads to a situation, which brings no god to the mobile app, rather it brings the further destruction.

Therefore your time, passion and the efforts go wasted and it irks you down to a larger extent.

In this view, I would like to bring your attention towards the some of the do’s and don’ts you must follow while creating UX for your mobile app, through this post…just read ahead…

Don’ts To Be Considered

Do not design for yourself, your app is going to be accessed by a huge number of audience, so keep their taste in consideration while building the UX.

Don’t mix UI and UX...although these both terms are inter-related, but both have their specific needs. UI suggests the navigation/buttons of any other feature of the app interface, but UX indicates the overall feel of the app.

Don’t make the sign-up process a battle, which users have to fight and win to access your app, keep it minimalistic and easiest possible.

Do’s To Be Considered

Understand and study your users’ behavior, and what exactly they are looking from your mobile app, don’t assume without studying.

Make sure your mobile app UX is simple and users don’t require the tutorial to access your mobile app.

The navigation must complement the overall look and feel of the mobile app, so the users don’t get confused or stuck with any step.

Pick a right mobile app development company which has the team of expert app designers, app, and app marketers to help your mobile app to get acknowledged and receive its deserving recognition in no time.

Challenges Faced By The App Developers

In the wake of technology, every new mobile app is coming pre-filled with the advanced technical aspects to help the users to experience the best technology in the form of a mobile app.

A mobile app which is supposed to offer the abundance of convenience and the comfort to the different users while accessing the required services is not just all about coding, but there is much more which lies beneath the very concept of mobile app development and believe it is way beyond the coding only.

The mobile app development is indeed a process not an event and every leading mobile app development company understands this well since it requires a series of technological practices to be integrated into it, and this integration process makes the app developers go through the acid test.

Yes you heard me very much right, even app developers have to go through a series of challenges and after beating the odds of those challenges a unique and a seamless mobile app comes to the users.

With this post I am going to draw your attention towards the number of app development challenges every mobile app developer goes through, please take a look...

Crafting Apps Which Can Be Noticed Easily

Solution- Develop the apps which looks great, include graphics, usable features, and intuitive design. Make sure your app is offering a wholesome experience to the users.

Creating Interactive Apps

Solution -App interaction must remain your prime concern since the initiation of the development process. Integrate the various buttons with click options and include interactions like titling, shaking and flipping.

Performance vs Battery Life

Solution- This issue must be taken care of while running the beta version on run test cases, wherein you can analyze which feature or functionality consumes the battery faster.

I hope these solutions would help you to craft a successful mobile app solution while overcoming the challenges…and you clients would keep on receiving the best app solutions for their business needs. J

How Users’ Feedback Help Your Mobile App

A mobile app’s success largely depends on the users’ preference and the feedback they share on your mobile app…User feedback, which might sound an automated aspect on your mobile app, can eventually help your mobile app to gain success and thus it is highly significant for your mobile app to control the behavior of your users so some great feedback can be taken onto your mobile app platform.

You would be surprised to know that users’ feedback is highly significant for your mobile app, and it triggers the success rate for your mobile app to a large extent.

Now you must be wondering why and how????

Hmmm., a very obvious question, and to answer you on this, I have come up here today with this post…just read ahead and explore the ways feedback can actually shoot your mobile app’s success…

Customer Satisfaction is the key to success for your mobile app development, with a feedback you steer your product roadmap to make the changes your mobile app is in dire need of making, instead of juggling with what exactly went wrong with my mobile app…and also with the right set of mobile app feedback strategies, you can explore the functional and the engaging app product for your users.

Also, the feedback helps your mobile app to…

ü  Create a successful milestone plan

ü  Work and implement the changes in accordance with the users’ taste

ü  Help you gain more monetary benefits

ü  Your business gets more positive feedback to gain more number of users

Apart from this, when you decide to work on your users’ feedback, it ultimately creates a loyalty and trust factor between you and your users, and they start building a relationship with your services, which consequently leads to better revenue growth for your business.

You only need to compliment your mobile app feedback strategy with the right functionalities and the features with an efficient app development process, so your users would cherish the app experience for longer.

App Launch Mistakes Which You Must Avoid

Your app concept is marvelous, your app development process was accomplished by a leading mobile application development company, you invested your time and effort in the app development, but now it is the time for the official launch of the app, and you have every reason in the world to feel nervous about the app launch.

Yes, it is a very common aspect, that if certain points are mistaken, or taken for granted during the app launch strategy then the entire cycle of efforts and the passion invested on the app platform, will go waste and will help your mobile app to get rejected from its targeted audience.

Thus it is highly recommended that you must take care of certain aspects during the app launch and avoid certain mistakes to be a part of the app launch strategy.

Now you must be confused that which app launch mistakes am I referring to…then you don’t need to get tensed any further, and you must read ahead….

ü  Don’t skip targeted users’ market and their specific demands

ü  Delaying the app marketing for no specific reasons

ü  Crafting a poorly designed mobile app, which is highly complicated for the users to use

ü  Not giving importance to app launch strategies

ü  Not picking a leading app development company like Techugo, which can help your mobile app to become a success through its experts and skills

If you consider these points while launching your mobile app, then believe me your mobile app concept will turn into a huge success and will beat the odds of competition without any further ado.

So pick a leading app development company and help your mobile app to gain the success with a unique mobile app concept and its sizzling app functionalities

Ways To Discuss Your App Project With An App Developer

I am completely new to this app development field but I really want to have a successful mobile app for my business, but you know something which bothers me is the app concept, which is only in my mind and is not translated on the paper, so am not sure how app developers would understand my concept…

I am confused, whether I should explain everything verbally or should I draw a rough plan on paper??? What should I do exactly??? Really it is pretty confusing and tumultuous as well, so I think I should not explain it every bit, it would only make them confused, but what if they don’t understand unless I explain everything…???

Yes, this is a very common problem, every new or supposed to be app owner juggles with, since the number of questions related to app concept is always too much in number, which only creates the trouble amongst the new app owners, then what is the best practice to address this issue???

I believe the best practice is only about following certain steps which I am going to scribble further in this post today. So let’s read ahead…

When a mobile app concept has to be transformed into a reality platform, then there are various aspects which you need to take into consideration, because if the app concept is not explained well to the mobile app development company then you can never expect your mobile app to turn out to be even closest to your app concept.

Also, the deadline for the app project would be disturbed largely and which will anyhow make your final marketing plan as well. So it is always advised to take the app development company comprehend your app plan accurately…

So the very first thing in this regard, you have to do is…

Explain Your App’s Major Aim Behind

Your mobile app is indeed a result of certain requirements from the users’ end and you need to understand that this aim must be clear to you and to your app developer as well. Thus you must create a clear plan which will explain to your app developer that what all your app is all about and what is the reason behind its development.

Once you have explained your app concept to your app developer, make sure that you also include your goal to be achieved with this mobile app, this will help your app developer to plan a strategy and add certain features which can help you win the business goal.

Bifurcate The App Into An MVP Strategy

Yes, an app concept you have can be bigger and huge with multiple functionalities and the features to go along with it, but you need to understand that every feature and the functionality would not be feasible to go in your very first app version, since it would confuse the users, and will take a longer time and much money to get the app done.

So you need to analyze which functionality and the features would help your app to go functional in the very first app version and discuss them further with your app developer.

When you initiate your app concept with the MVP, you instantly get an access to a portal, which explains that which functionalities and the features can do justice with your app at the moment.

Discuss The Expected Deadline

When you discuss the mobile app concept with your developer then discuss the deadline as well, you can share your marketing plan and how do you expect them to get accomplished with your app project.

Your developer after analyzing the app project would suggest you a deadline depending on the technical needs, which will give you an estimated idea of app publishing and the further plans related to your app marketing.

Apart from these 3 aspects, there are few other factors which you need to consider as well, for instance

ü  Communication channel

ü  Online presence of app developer

ü  Feedback and reviews from the clients

ü  Industries and the field served

Last but not the least, I would like to make a strong suggestion to you, which suggests that never ever pick the app development company on the basis of app cost, which you might find extremely alluring, but actually it is highly deceiving since the least charging companies often end up leaving your app project in a lurch, and you would end up taking the services from an efficient app development company, which would end up going beyond your proposed app budget.

With this, I bid adieu to you all today…take care…

Can A Color Theme Make Your App Successful

The moment I saw the app, I don’t know why but I instantly fell in love with the app, since the app had some magic in it, that even without using it any further, I realized that I am in love with but….I don’t know why…

Has it ever happened to you??? When you opened an app, and you realized that app is very special to you or somewhere deep within you feel related to the mobile app, without even experiencing the app features…

Well, it happened with me, and the only thing I could recall that the moment I saw the app screen first time, I felt I must use it…do you wonder why this happened ???

It has been said and discussed for a long time that color theme on your app design holds the significance and to cut the long story short, I want to inform you that, the app color theme works on your users’ psychology and plays a vital role in the app interaction.

Really this theory brought many revelations on me and I understood that app’s color theme helps the users to see and interpret the app’s content, interact and connect with the app’s functionalities and understand what exactly the app is made for.

OMG !!!!!

I never knew an app’s color theme has this much in store, and it can influence the users’ buying choice as well, but do you know this VERY MUCH significant aspect is mostly overlooked by the users and as a result of an app which could make big in the app stores, fails to impress even a handful of users.

A sad fact!!!! L

Then how to make the app’s color thee really work in favor of your mobile app’s future???

Well this is indeed a concern, and I cannot explain it in a mere line, thus you are requested to read this post ahead with me and explore the ways to get a perfect color theme for your app.

To start with, I need to explain few things, like every color holds its own significance and cannot be replaced with another, just for the sake of change, rather you must remember that every color denotes its own worth, thus you must pick in accordance with the app’s genre.

App Icon Color

The color of your app icon cannot be a simply 'first come and picked', rather it needs to be well-thought and researched color since it not just make the icon unique, but it gives an identification to your business and your brand.

Though many popular app icons are in blue shade, such as; Facebook, LinkedIn, Twitter to name a few but it does not carve out a strict line that your app icon also need to be in Blue colour only, but you can pick any other color theme fitting your app’s functionality and believe me the moment you would be researching more about the business, ultimately one color fit for your app icon would occur to you.

Selecting The Right Color Scheme

I know the process of selecting the right and perfect color scheme for your app design is not a cake walk and it requires a series of different aspect to be considered, for instance, there are different types of color schemes used, like:

MONOCHROMATIC - The Simplest color scheme to create, it goes well with blue or green hues and offers a soothing effect.

ANALOGOUS- It is created from related colors that don’t stand out from one another; where one color is used as a dominant color while others are used to enrich the scheme.

COMPLEMENTARY- These are opposite colors, which contrast strongly, and can be used to attract the viewer’s attention.

CUSTOM COLOR SCHEME-  It makes you customize your own color scheme. You can add a bright accent color into an otherwise neutral palette to create a visually appealing design.

ADOBE COLOR CC-Also, known as Kuler, is extremely easy, where every color on the palette can be individually modified or chosen as the base color with a few simple clicks.

Compound Color Scheme - Another name split-complementary scheme, adds the base color with the analogous colors. It is contrasting but has no visual appeal.

What You Need To Keep In Mind???

You need to keep in mind the impact of Color Contrast because this is the area where color theory is crucial to the usability of a design and the readability of the content suffers. So in order to beat the odds, follow this…

ü  Small text must have a contrast ratio of at least 4.5:1 against its background.

ü  Large text (at 14 pt bold/18 pt regular and up) must have a contrast ratio of at least 3:1 against its background.

 I know there are more factors which have to be considered while selecting the right color theme for your mobile app design, but I really hope these points would also help you get a clear understanding of the app color theme ecosystem.

BTW, I forgot to mention the app which really mesmerized me with its looks, was developed by a leading mobile app development in australia Techugo, which indicates, developing your next app from their team would be a beneficial decision.